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Why Speed of Order Picking Is the Competitive Edge in Grocery Fulfillment 

Published: 11. April 2025

As online grocery demand surges, the battleground for retailers is how quickly and accurately orders are picked. Faster picking boosts throughput, reduces errors, and directly improves customer satisfaction and profitability.  

Store employee using strongpoing order picking

Peak Efficiency = Peak Profit 

An intuitive picking system with logical workflows, pick-by-light, and smart route optimization lets teams hit peak performance within days, not months. Saving just one hour of picking per store each day yields significant gains: ten stores reclaim 3,640 hours annually, and two hours a day recovers 7,280 hours. Those hours can be reinvested in throughput, customer service, or just reduced costs. At StrongPoint our customers see our grocery retailers store staff pick groceries at 240 units per hour (UPH), with top performers reaching 350. 

Cloud-Native Deployment Enables Rapid Go-Live 

A cloud-native picking solution eliminates on-site servers and lengthy IT projects. Updates and feature enhancements roll out seamlessly, and new locations can go live in under a day with less than ten minutes of staff training for new pickers. This agility handles everyday demand and peak-season surges alike, ensuring you capitalize on every opportunity whilst keeping costs to a minimum. 

Converting Speed into Strategic Advantage 

High-velocity order picking becomes a lasting differentiator. Faster readiness and fewer errors drive loyalty and repeat business. Every reclaimed labor hour converts to cost savings or extra order capacity, boosting profitability. Rapid onboarding also means expansion plans aren’t stalled by tech rollouts, giving retailers flexibility to seize new markets. 

In today’s competitive grocery market, investing in speed of picking is essential. Retailers that excel at rapid fulfillment secure stronger customer relationships and the bottom-line benefits of peak operational efficiency. 

Why Leading Grocers Rely on StrongPoint 

For decades, StrongPoint has been a trusted partner to some of the leading grocery retailers in Europe. Our solutions are purpose-built for the unique challenges of managing grocery e-commerce and making it as hyper-efficient as we possibly can. Speed of deployment is just as important as speed of picking.  

Ready to See it for Yourself? 

Let’s talk about how we can help you pick faster. Book a meeting today. 

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