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Where shelf data drives better decisions.

Vusion EdgeSense

StrongPoint Vusion EdgeSense uses intelligent shelf technology to provide real-time visibility into product availability, inventory, and store performance, helping retailers improve operational efficiency, reduce stock issues, and enhance the customer experience.

Current Challenges without this Solution

Without a real-time shelf intelligence solution like StrongPoint Vusion EdgeSense, retailers can struggle to maintain product availability, optimise store operations, and gain visibility into what is happening on the shop floor. Limited access to live shelf data can lead to missed sales opportunities, increased operational inefficiencies, and a poorer customer experience.

Poor on-shelf availability

Without real-time monitoring, out-of-stock products and empty shelves may go unnoticed, resulting in lost sales and dissatisfied customers.

Limited operational visibility

Retailers lack accurate, real-time insights into shelf conditions, inventory levels, and store performance, making it harder to identify issues and respond quickly.

Labour-intensive store operations

Staff must manually check shelves and stock levels, reducing productivity and taking valuable time away from customer service and other high-value tasks.

Missed opportunities to optimise performance

Without actionable shelf data and analytics, retailers may struggle to improve merchandising, replenishment processes, and overall store efficiency, limiting sales growth and operational performance.

Complete Solutions

The connected shelf edge platform, powered by Vusion, delivered by StrongPoint. EdgeSense is the next generation shelf‑edge platform that connects digital labels, sensors and in‑store devices through real time communication and intelligent rail technology. Designed to simplify operations, enable location‑aware services and reduce energy consumption, EdgeSense forms the foundation of a fully connected, data‑driven store environment. Geo-location enables seamless, anonymized tracking, personalized pricing, faster help via help buttons and proactive product suggestion in case of missing item.

Significantly improved productivity

EdgeSense provides instant visibility into product and inventory status directly at the shelf. Staff receive guidance on what tasks to prioritize and when, reducing manual routines and improving accuracy. This leads to quicker onboarding, more efficient workflows and better operational performance across the store.

Interactive Shopper Journeys

With precise indoor positioning and mobile connectivity, EdgeSense helps customers navigate the store and find products more easily. It delivers personalized promotions, allergy and health information, and other relevant content based on shopper behavior at the shelf. This creates an improved shopping trip that supports increased basket size.

Self-Edge Intelligence

EdgeSense collects data on product performance, shopper movement and staff activity within the aisle. This provides a clearer understanding of how shelves perform throughout the day, enabling smarter decisions and more efficient operations. The insights enable improved merchandising, better allocation of labor and stronger in-store execution.

A Platform for the Future

EdgeSense is modular and scalable, evolving with retail digitalization. It integrates seamlessly with third‑party systems, supports planogram compliance and e‑commerce fulfilment, and adopts new features continuously. The energy‑efficient design significantly reduces battery footprint and supports sustainable store operations.

EdgeSense includes built in Bluetooth LE (low energy) connectivity for fast communication with digital labels, sensors and mobile devices. This enables responsive two-way interaction at the shelf edge and supports smarter, real-time store processes.

The secure click in, click out rail design ensures fast, stable and scalable installation of displays and IoT devices across all store formats. This enables you to scale and adapt quickly.

EdgeSense connects electronic shelf labels, Captana cameras and third-party sensors into one unified digital shelf infrastructure, forming the backbone of connected retail environments.

A single power source per rail significantly reduces battery footprint. EdgeSense also supports optional indoor solar technology to further lower environmental impact and increase long term efficiency.

When paired with VusionCloud, EdgeSense gains real time geolocation, bidirectional beaconing and advanced software driven shelf applications, delivering a fully connected and data driven store experience.

Why StrongPoint and Vusion

StrongPoint delivers EdgeSense as part of our mission to digitalise Nordic retail with proven, scalable technologies. Together with Vusion’s world‑leading platform, we provide:

– A complete connected shelf edge solution
– Best‑in‑class ESL and digital rail infrastructure
– Seamless integration with StrongPoint’s in-store and e-commerce systems
– Local expertise, deployment and support
– Solutions designed for demanding Nordic retail environments

Contact us today

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